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BF message-system-architect

Use when the user asks to "author our durable brand message hierarchy", "build the brand message house that seeds the canon", or "define the main narrative, three pillars, and tagline for the whole brand"; produces the DURABLE brand message system — main narrative, three value pillars, per-persona proof points (each labeled Measured / User-provided / '[needs source]'), and the tagline/one-liner — that seeds the narrative-registry canon and from which every per-launch house derives. Not for a single launch's message house or PR-FAQ — use message-house-builder; not for claim adjudication — use offer-claims-registry; not for the change-narrative arc itself — use strategic-narrative-designer. 品牌消息屋/主叙事/三支柱/标语/持久叙事 canon

ClawHub Hermes author: Aaron Zhu v19.0.0 MIT-0 3 files body ≈ 3 161 tokens Open the sourceclawhub.ai↗ analyzed 12 h ago

Use when the user asks to "author our durable brand message hierarchy", "build the brand message house that seeds the canon", or "define the main narrative…

As a process F 48/100 · Will not run — References files that are not bundled: ../../../references/tale-benchmark.md, ../../../launch/assemble/message-house-builder/SKILL.md, ../strategic-narrative-designer/SKILL.md

GeneratorMarketingtype and topics are labelled automatically from the skill text
Runs in: OpenClaw Hermes Agent
JSON
Technical rating
B
89/100
safety, quality, tests
Safety 60%
100
Quality 40%
73
Run on models
none yet
Process rating
F
48/100
Will not run
References files that are not bundled: ../../../references/tale-benchmark.md, ../../../launch/assemble/message-house-builder/SKILL.md, ../strategic-narrative-designer/SKILL.md
Tools and files w 18
0
Failures and branches w 10
0
Progress reporting w 2
0
the three weakest of ten parameters · all ten

How to improve

  1. For Hermes the description must be one sentence under 60 characters; move the conditions to a "When to Use" section.
  2. The text references files that are not there: add them or drop the references.
For the model run — optional
  • Your own cases (evals/evals.json, 4–6 real requests with expected answers): the full check would then run those instead of a model-drafted suite.
  • A spec.yaml with trigger phrases and assertions — a behaviour contract for CI; `skilltest init` writes a template.

Guard findings · 0

✓ No critical or high findings

Files scanned: 3. Evidence is masked. Grey chips explain why severity was lowered.

Against the Agent Skills spec

  • warning description-long-hermes description is 725 chars; the Hermes authoring standard requires ≤ 60 (one sentence, ending with a period)
  • warning missing-ref reference to a missing file: ../../../references/tale-benchmark.md
  • warning missing-ref reference to a missing file: ../../../launch/assemble/message-house-builder/SKILL.md
  • warning missing-ref reference to a missing file: ../strategic-narrative-designer/SKILL.md
  • warning missing-ref reference to a missing file: ../brand-language-codifier/SKILL.md
  • warning missing-ref reference to a missing file: ../../../protocol/narrative-registry/SKILL.md
  • warning missing-ref reference to a missing file: ../../../protocol/offer-claims-registry/SKILL.md
  • warning missing-ref reference to a missing file: ../../evaluate/narrative-quality-auditor/SKILL.md
  • warning missing-ref reference to a missing file: ../../trace/positioning-truth-tracer/SKILL.md
  • warning missing-ref reference to a missing file: ../../../references/skill-contract.md
  • warning missing-ref reference to a missing file: ../../../CONNECTORS.md
  • warning missing-ref reference to a missing file: ../../../SECURITY.md
  • warning missing-ref reference to a missing file: ../../../references/humanizer-slop.md
  • note frontmatter-key unknown frontmatter key "slug"
  • note frontmatter-key unknown frontmatter key "displayName"
  • note frontmatter-key unknown frontmatter key "summary"
  • note frontmatter-key unknown frontmatter key "homepage"

Process rating: all ten parameters 48/100

Will not run. References files that are not bundled: ../../../references/tale-benchmark.md, ../../../launch/assemble/message-house-builder/SKILL.md, ../strategic-narrative-designer/SKILL.md
  • 0Tools and files. 12 referenced file(s) missing: ../../../references/tale-benchmark.md, ../../../launch/assemble/message-house-builder/SKILL.md, ../strategic-narrative-designer/SKILL.md
  • 0Failures and branches. Linear process with no failure handling
  • 0Progress reporting. Says nothing while it works
  • 30Inputs and preconditions. Does not say what the process needs to start
  • 30Running it twice. 2 mutating operations with no state check
  • 40Result and completion. Does not say what the result is
  • 60Consistency. The Hermes dialect needs category and tags
  • 100Steps. 26 steps
  • 100When it triggers. States when to use and when not to
  • 100Execution cost. Instruction body is 3161 tokens
  • medium Safety rules and hard prohibitions inside a skill: they belong in the system prompt, here they protect nothing

Everything here is measured from the skill text rather than judged by a model, so the numbers are checkable. A parameter weighs more when it is a more common reason for the process to stall.

Quality signals

  • +3Output format is not stated: the model decides each time
  • +2Single-language instructions
  • +5Description quotes 3 example trigger phrases
  • +4Description says when NOT to use the skill
  • +3Description length 725: enough signal without eating the budget
  • +4Structure: 9 headings
  • +3Step-by-step instructions: 26 items
  • +4Has examples (3 code blocks)
  • +1License stated

Quality base 70; lint remarks subtract, signals add up to 100. Result: 73.

External checks

ClawHub: clean
This skill is a coherent brand messaging workflow that reads and writes project narrative files in a disclosed, purpose-limited way.
LLM: benign (high) · VirusTotal: · 24 Jul 2026