AC engineering-as-marketing
Build free tools to drive organic search traffic and convert visitors into customers — the 'Engineering as Marketing' growth strategy. Use when the user wants to grow a product with zero ad budget, asks about 'free tool SEO strategy', 'build tools for traffic', 'engineering as marketing', 'organic growth with free tools', 'programmatic free tools', 'low-competition keyword tools', or wants to plan, build, and optimize free utility pages that rank on Google and funnel users to a paid product. NOT for: general SEO audits (see seo-audit), content writing (see copywriting), or paid advertising strategies.
As a process C 60/100 · Has gaps — weak spots: result and completion, inputs and preconditions, failures and branches
How to improve
- Your own cases (evals/evals.json, 4–6 real requests with expected answers): the full check would then run those instead of a model-drafted suite.
- A spec.yaml with trigger phrases and assertions — a behaviour contract for CI; `skilltest init` writes a template.
Guard findings · 0
✓ No critical or high findings
Files scanned: 3. Evidence is masked. Grey chips explain why severity was lowered.
Against the Agent Skills spec
✓ No remarks against the Agent Skills spec
Process rating: all ten parameters 60/100
- 0Result and completion. Does not say what the result is
- 0Inputs and preconditions. Does not say what the process needs to start
- 0Failures and branches. Linear process with no failure handling
- 0Progress reporting. Says nothing while it works
- 30Running it twice. 5 mutating operations with no state check
- 100Tools and files. No external tools needed
- 100Steps. 21 steps
- 100When it triggers. States when to use and when not to
- 100Consistency. Name and required fields are in place
- 100Execution cost. Instruction body is 785 tokens
Everything here is measured from the skill text rather than judged by a model, so the numbers are checkable. A parameter weighs more when it is a more common reason for the process to stall.
Quality signals
- +5Description has no quoted example phrases that should trigger the skill
- +3Output format is not stated: the model decides each time
- +1No license
- +2Single-language instructions
- +4Description says when NOT to use the skill
- +3Description length 608: enough signal without eating the budget
- +4Structure: 7 headings
- +3Step-by-step instructions: 21 items
- +4Has examples (1 code blocks)
- +4Reference files are cited in the instructions (1 of 1)
Quality base 70; lint remarks subtract, signals add up to 100. Result: 92.