AD Generate Developer Ad Creative Brief
Plan campaign visuals and hooks for developer promotions. Use when working on paid campaign planning for developers, technical founders, product engineers.
As a process D 49/100 · Unfinished process — weak spots: result and completion, when it triggers, inputs and preconditions
The same skill appears in 1 more place: ClawHub
How to improve
For the model run — optional
- Your own cases (evals/evals.json, 4–6 real requests with expected answers): the full check would then run those instead of a model-drafted suite.
- A spec.yaml with trigger phrases and assertions — a behaviour contract for CI; `skilltest init` writes a template.
Guard findings · 0
✓ No critical or high findings
Files scanned: 2. Evidence is masked. Grey chips explain why severity was lowered.
Against the Agent Skills spec
- warning
name-formatname should be kebab-case (lowercase letters, digits, hyphens) - note
frontmatter-keyunknown frontmatter key "homepage"
Process rating: all ten parameters 49/100
- 0Result and completion. Does not say what the result is
- 0Inputs and preconditions. Does not say what the process needs to start
- 0Failures and branches. Linear process with no failure handling
- 0Progress reporting. Says nothing while it works
- 20When it triggers. No condition that starts the skill
- 40Consistency. Frontmatter name (Generate Developer Ad Creative Brief) differs from the folder (kirk-generate-developer-ad-creative-brief)
- 100Tools and files. No external tools needed
- 100Steps. 16 steps
- 100Execution cost. Instruction body is 326 tokens
- 100Running it twice. No mutating operations
Everything here is measured from the skill text rather than judged by a model, so the numbers are checkable. A parameter weighs more when it is a more common reason for the process to stall.
Quality signals
- +5Description has no quoted example phrases that should trigger the skill
- +4Description does not say when NOT to use the skill (false activations)
- +3Output format is not stated: the model decides each time
- +4No input/output examples
- +1No license
- +2Single-language instructions
- +3Description length 155: enough signal without eating the budget
- +4Structure: 8 headings
- +3Step-by-step instructions: 16 items
Quality base 70; lint remarks subtract, signals add up to 100. Result: 74.
External checks
ClawHub: clean
This is an instruction-only marketing brief skill with no code, install hooks, credentials, persistence, or hidden behavior found.
LLM: benign (high) · VirusTotal: · 29 May 2026