SKILLEMALL.ai

AC audience-research

Use to develop a deep, usable understanding of who a brand creates content for — sharp enough that every content skill resonates with them specifically. Run when the user says "who's my audience," "audience research," "target audience," "build a persona," "customer profile," "ideal customer profile" / "ICP," "who am I talking to," "understand my followers," or before content work that needs more audience depth than the brand-profile sketch. Reads brand-profile first and goes deeper: jobs-to-be-done, pains, objections, and the audience's ACTUAL language (voice-of-customer), grounded in real sources where possible — never demographic theater. Produces an audience.md that content-pillars, batch-content-plan, and the content skills read. Works for any business.

ClawHub Agent Skills author: Social Media Skills v1.0.0 MIT-0 7 files body ≈ 1 586 tokens Open the sourceclawhub.ai analyzed 2 d ago

Use to develop a deep, usable understanding of who a brand creates content for — sharp enough that every content skill resonates with them specifically.

As a process C 62/100 · Has gaps — weak spots: result and completion, inputs and preconditions, running it twice

GeneratorMarketingtype and topics are labelled automatically from the skill text
JSON
Technical rating
A
96/100
safety, quality, tests
Safety 60%
100
Quality 40%
90
Run on models
none yet
Process rating
C
62/100
Has gaps
Result and completion w 14
0
Inputs and preconditions w 11
0
Progress reporting w 2
0
the three weakest of ten parameters · all ten

How to improve

    For the model run — optional
    • A spec.yaml with trigger phrases and assertions — a behaviour contract for CI; `skilltest init` writes a template.

    Guard findings · 0

    ✓ No critical or high findings

    Files scanned: 6. Evidence is masked. Grey chips explain why severity was lowered.

    Against the Agent Skills spec

    ✓ No remarks against the Agent Skills spec

    Process rating: all ten parameters 62/100

    • 0Result and completion. Does not say what the result is
    • 0Inputs and preconditions. Does not say what the process needs to start
    • 0Progress reporting. Says nothing while it works
    • 30Running it twice. 2 mutating operations with no state check
    • 50Failures and branches. 0 branches, has a failure section
    • 70When it triggers. States when to use, but not when not to
    • 100Tools and files. No external tools needed
    • 100Steps. 38 steps
    • 100Consistency. Name and required fields are in place
    • 100Execution cost. Instruction body is 1586 tokens
    • low 11 top-level sections: this looks like several domains in one skill
    • medium 8 test cases, all positive: not one "should refuse" or "should ask first"
    • low No test case covers injection arriving through data

    Everything here is measured from the skill text rather than judged by a model, so the numbers are checkable. A parameter weighs more when it is a more common reason for the process to stall.

    Quality signals

    • +4Description does not say when NOT to use the skill (false activations)
    • +3Output format is not stated: the model decides each time
    • +4No input/output examples
    • +2Single-language instructions
    • +5Description quotes 8 example trigger phrases
    • +3Description length 767: enough signal without eating the budget
    • +4Structure: 12 headings
    • +3Step-by-step instructions: 38 items
    • +4Reference files are cited in the instructions (4 of 4)
    • +1License stated

    Quality base 70; lint remarks subtract, signals add up to 100. Result: 90.

    External checks

    ClawHub: clean
    This skill is a coherent audience-research workflow, but users should avoid putting private customer details into its language-bank output.
    LLM: benign (high) · VirusTotal: · 22 Jul 2026