SKILLEMALL.ai

BC worldcup-2026-moment-marketing

A World Cup moment-marketing (newsjacking) engine for businesses. Any brand uses it daily to pull the biggest talking point from a 2026 World Cup match, tie it to their own industry, and produce one ready-to-post piece — a short article/post (LinkedIn, Medium, blog, email newsletter) or a short-video script (TikTok, Reels, YouTube Shorts). Built for restaurants, gyms, real estate, e-commerce, coaches, agencies, and any local or B2B business doing real-time World Cup marketing.

ClawHub Agent Skills author: Stephen v1.0.0 MIT-0 3 files body ≈ 1 227 tokens Open the sourceclawhub.ai analyzed 2 d ago

A World Cup moment-marketing (newsjacking) engine for businesses.

As a process C 56/100 · Has gaps — weak spots: result and completion, inputs and preconditions, consistency

ProcedureYouTubeMarketingWriting and documentsMedia and videotype and topics are labelled automatically from the skill text
JSON
Technical rating
B
87/100
safety, quality, tests
Safety 60%
100
Quality 40%
68
Run on models
none yet
Process rating
C
56/100
Has gaps
Result and completion w 14
0
Progress reporting w 2
0
Inputs and preconditions w 11
30
the three weakest of ten parameters · all ten

How to improve

  1. Say in the description WHEN to use the skill ("use when…", example requests): that is the agent's main cue.
For the model run — optional
  • Your own cases (evals/evals.json, 4–6 real requests with expected answers): the full check would then run those instead of a model-drafted suite.
  • A spec.yaml with trigger phrases and assertions — a behaviour contract for CI; `skilltest init` writes a template.

Guard findings · 0

✓ No critical or high findings

Files scanned: 3. Evidence is masked. Grey chips explain why severity was lowered.

Against the Agent Skills spec

  • warning description-no-when description does not say WHEN to use the skill (no "use when")

Process rating: all ten parameters 56/100

  • 0Result and completion. Does not say what the result is
  • 0Progress reporting. Says nothing while it works
  • 30Inputs and preconditions. Does not say what the process needs to start
  • 30Running it twice. 1 mutating operations with no state check
  • 40Consistency. Frontmatter name (worldcup-2026-moment-marketing) differs from the folder (world-cup-marketing-for-small-biz)
  • 50When it triggers. No condition that starts the skill
  • 55Failures and branches. 1 branches
  • 85Steps. 32 steps, 1 vague phrases
  • 100Tools and files. No external tools needed
  • 100Execution cost. Instruction body is 1227 tokens
  • medium Safety rules and hard prohibitions inside a skill: they belong in the system prompt, here they protect nothing

Everything here is measured from the skill text rather than judged by a model, so the numbers are checkable. A parameter weighs more when it is a more common reason for the process to stall.

Quality signals

  • +5Description has no quoted example phrases that should trigger the skill
  • +4Description does not say when NOT to use the skill (false activations)
  • +3Output format is not stated: the model decides each time
  • +4No input/output examples
  • +1No license
  • +2Single-language instructions
  • +3Description length 481: enough signal without eating the budget
  • +4Structure: 13 headings
  • +3Step-by-step instructions: 32 items

Quality base 70; lint remarks subtract, signals add up to 100. Result: 68.

External checks

ClawHub: clean
This is a prompt-only marketing writing skill with clear boundaries and no hidden execution or data access.
LLM: benign (high) · VirusTotal: · 23 Jun 2026