SKILLEMALL.ai
GitHub ↗ RU Sign in

AC sms

When the user wants to plan, build, or optimize SMS, MMS, or WhatsApp marketing — including welcome flows, abandoned cart texts, post-purchase, win-back, promotional sends, or transactional/auth SMS. Also use when the user mentions "SMS marketing," "text message campaigns," "SMS sequence," "SMS automation," "abandoned cart text," "post-purchase SMS," "Klaviyo SMS," "Postscript," "Attentive," "Twilio," "A2P 10DLC," "TCPA," "SMS compliance," "short code," "toll-free SMS," "MMS campaign," "should I do SMS," "SMS vs email," "WhatsApp marketing," "WhatsApp Business API," "WhatsApp templates," or "click-to-WhatsApp." For email sequences, see emails. For SMS copy framing, see copywriting. For opt-in popups that capture phone numbers, see popups.

coreyhaines31/marketingskills Agent Skills author: coreyhaines31 MIT 6 files body ≈ 4 372 tokens Open the sourcegithub.com↗ analyzed 6 d ago

When the user wants to plan, build, or optimize SMS, MMS, or WhatsApp marketing — including welcome flows, abandoned cart texts, post-purchase, win-back…

As a process C 54/100 · Has gaps — weak spots: inputs and preconditions, failures and branches, running it twice

GeneratorWhatsAppGitHubShopifySecurityMarketingData and analyticstype and topics are labelled automatically from the skill text
Runs in: Claude / Claude Code ChatGPT / Codex Gemini CLI Cursor GitHub Copilot / VS Code Qwen Code Kimi Code CLI Z.ai (GLM) DeepSeek (Deep Code) Mistral Vibe LangChain (deepagents) OpenClaw Goose OpenCode
JSON
Technical rating
A
97/100
safety, quality, tests
Safety 60%
100
Quality 40%
92
Run on models
none yet
Process rating
C
54/100
Has gaps
Inputs and preconditions w 11
0
Failures and branches w 10
0
Progress reporting w 2
0
the three weakest of ten parameters · all ten

How to improve

    For the model run — optional
    • A spec.yaml with trigger phrases and assertions — a behaviour contract for CI; `skilltest init` writes a template.

    Guard findings · 0

    ✓ No critical or high findings

    Files scanned: 5. Evidence is masked. Grey chips explain why severity was lowered.

    Against the Agent Skills spec

    • note edit-residue the text marks something as outdated (lines 9): check that old rules are not kept next to new ones — the full check reads the text for contradictions

    Process rating: all ten parameters 54/100

    • 0Inputs and preconditions. Does not say what the process needs to start
    • 0Failures and branches. Linear process with no failure handling
    • 0Progress reporting. Says nothing while it works
    • 30Running it twice. 52 mutating operations with no state check
    • 60Tools and files. Uses tools (bash, web) that frontmatter does not declare
    • 60Result and completion. Output format stated, no completion criterion
    • 70When it triggers. States when to use, but not when not to
    • 70Execution cost. Instruction body is 4372 tokens
    • 85Steps. 108 steps, 1 vague phrases
    • 100Consistency. Name and required fields are in place
    • medium Safety rules and hard prohibitions inside a skill: they belong in the system prompt, here they protect nothing
    • low 15 top-level sections: this looks like several domains in one skill
    • low No test case covers injection arriving through data

    Everything here is measured from the skill text rather than judged by a model, so the numbers are checkable. A parameter weighs more when it is a more common reason for the process to stall.

    Quality signals

    • +4Description does not say when NOT to use the skill (false activations)
    • +4No input/output examples
    • +1No license
    • +2Single-language instructions
    • +5Description quotes 21 example trigger phrases
    • +3Description length 748: enough signal without eating the budget
    • +4Structure: 44 headings
    • +3Step-by-step instructions: 108 items
    • +3Output format is stated explicitly
    • +4Reference files are cited in the instructions (4 of 4)

    Quality base 70; lint remarks subtract, signals add up to 100. Result: 92.